This year’s Chelsea In Bloom competition is themed ‘Under The Sea’; you will enjoy a deep dive into the unknown fantasies of the blue Earth as you stroll from Sloane Square to World’s End in May.

As part of the fun we have also entered Chelsea Fringe with a couple of events. The first; we’re attempting to beat the Guinness Book of World Records for the longest daisy chain in Dovehouse Green on Saturday, 18th May. If you would like to join in the fun book your FREE place here. The second is on Wednesday, 22nd May where we enjoy a Tour of St Luke’s Gardens with Chelsea Gardens Guild followed by a Daisy Tea in celebration of the humble daisy and in honour of the Mary Quant retrospective at the V&A. Mary Quant took the daisy to symbolise her business which changed the face of women’s fashion forever. You can book your FREE place here.

From late May King's Road, Chelsea celebrates alongside Chelsea Flower Show and Chelsea In Bloom as part of Chelsea Fringe. We have enjoyed a variety of displays and flower baskets along with events and activities happening in and near to King's Road over the past next weeks. Walk along and see King's Road Legends, a series of hanging flower baskets that pay homage to some of the characters and institutions that have in the past and continue to make the place what it is today. We have recognised the influences of people from Mary Quant to Vivienne Westwood, from Oscar Wilde to JMW Turner, from Ian Fleming to Eric Clapton, from Royal Court Theatre to Saatchi Gallery. The baskets have been planted by Chelsea Gardener and accessorised by local people. We will be posting photographs as they grow. We have also built an improv creative studio by Chelsea Fire Station where you can drop in and take part in a variety of creative pursuits with Dove Art Studio and others including Royal Court Theatre. The mural, Wisteria Tunnel, has been painted by scenic artist Marguerite Horner and the Cherry Blossom Forest was arranged by artist Sue Manzoli. 

Flower baskets develop over the weeks to show their colour and beauty. We hope you enjoy watching them grow and bloom as summer progresses. We post photos on the social media streams.

As you stroll the mile enjoy the changing colours of each district along the way...

Floral Carts - we have six flower carts along King's Road. Treat yourself or someone you love...

Last Year's Displays

'Xpollination' at
Leggera Nell'Aria

The Great Chelsea Pensioner Plant Giveaway
by Royal Hospital, Chelsea

Floral Bridge
by 250 King's Road
and Argyll House

currently blossoming beautifully...

Time & Place
by The Hampshire School, Chelsea

A six-year-old hornbeam stands proudly beside a six-year-old school child from The Hampshire School, Chelsea. The hornbeam is brimming with petals especially handwritten by schoolchildren to commemorate inmates of the Chelsea Workhouse which was situated on this site over three hundred years ago. In 1700s the destitute and sickly would be taken in by the Chelsea Workhouse and would have walked in the gardens at Dovehouse Green. 

Three hundred years later Dovehouse Green is open for all to use at their leisure and to take a break from the hustle and bustle of King's Road, Chelsea. 

Below the hornbeam canopy there was space for 100 flowers to be planted to remember others both living and passed away.  

Dovehouse Green is a burial ground and is owned by St Luke's Church and managed by the team at RBKC Parks and Leisure. Our tribute to the past recognises the intricately way time is woven into space and how we walk through history every day.  For more information on the Chelsea Workhouse visit the website on Workhouses.

Flower Baskets

We have over 150 flower baskets from Sloane Square to World's End in five different colourways in line with
the five districts. 

The Specials

Hanging baskets have always been synonymous with village life. Competitions around the country project a traditional point of view. This year we have taken a few of the 150 hanging baskets and had a playful moment. Inspired by a variety of shops and businesses on
King's Road we have produced a few 'specials' in the magical greenhouse at the Royal Hospital, Chelsea.

Whilst we won't win any prizes and they may not reach the pinnacle of haute horticulture, nor are they wildly fashion forward, we do hope they will conjure up a smile and remind us to enjoy the burble of daily life every day. 

Enjoy them as they develop over the coming weeks and possibly go home to create your own small jumble of planted nonsense. Maybe even jump aboard a double decker, go to the top, enjoy the view and #seeforyourself 

'Room With A View'
by Knight Frank

'Picnic'
by Partridges

'Red, White & Blue'
by Metro Bank

'Peruvian Moment'
by Peruvian Connection

'A Lover's Sparkle'
by Brilliant Inc

'All Things Bright & Beautiful' by Barclays

'Four Seasons United In Light' by Holy Trinity, Sloane Square

'Love & Marriage' by Chelsea Register Office 

'Take A Look'
by the Museum of Brands

'We are Wild'
by Rabbit Restaurant

'Forever Young'
by Royal Hospital, Chelsea

'All That Jazz'
by Club 606

Window Displays

Thousands strolled along King's Road to enjoy the parade of colour and beauty from Sloane Square to World's End, from The Ivy, Chelsea Garden to Chicama, from Osborne & Little to Brilliant Inc. It was a joy to behold. #seeforyourself